Cookie Policy
Effective Date: December 18, 2025
Parc Street Group (“we” or “us“) uses cookies and similar tracking technologies on our website www.parcstreetgroup.com (the “Site“). This Cookie Policy explains what these technologies are, why we use them, and your rights to control our use of them.
What Are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website.
- First-party cookies are set by us (PARC Street Group).
- Third-party cookies are set by parties other than us (e.g., Google, LinkedIn, Salesforce) to enable features like advertising, interactive content, and analytics.
We also use related technologies like web beacons (tiny graphics with a unique identifier) and pixels to track the effectiveness of our marketing campaigns.
Types of Cookies We Use
We use the following categories of cookies. You can manage your preferences for these in our Cookie Preference Center.
Category | Purpose | Opt-Out Available? |
Strictly Necessary | Essential for the website to function (e.g., secure log-in, remembering your shopping cart, load balancing). | No (Required for Site operation) |
Performance & Analytics | These collect information about how you use our Site (e.g., Google Analytics) so we can improve performance. They allow us to see which pages are most popular and identify errors. | Yes |
Functional | Allow the Site to remember choices you make (such as your user name, language, or region) and provide enhanced features (e.g., Chat Widgets). | Yes |
Targeting & Advertising | These cookies track your browsing habits to show you ads relevant to your interests (“Targeted Advertising”). They are also used to limit the number of times you see an advertisement. Vendors include Google Ads, LinkedIn, and Meta. | Yes |
Third-Party Analytics and Advertising
We use third-party analytics services (like Google Analytics 4) and marketing automation tools (like Salesforce Pardot and HubSpot) to analyze site traffic and deliver targeted communications. These third parties may combine the data they collect from our Site with data they collect from other sites.
- Google Analytics: You can opt out of Google Analytics specifically by installing the Google Analytics Opt-out Browser Add-on
Your Cookie Management Choices
You have the right to decide whether to accept or reject cookies.
- Consent Banner: You can change your preferences at any time by clicking the “Cookie Preferences” or “Do Not Sell or Share My Personal Information” link in our website footer.
- Browser Controls: You can set your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website, though your access to some functionality (like chat or ordering samples) may be restricted.
- Global Privacy Control (GPC): Our Site recognizes the GPC signal. If your browser sends this signal, we will automatically disable “Targeting” cookies.
Updates to This Policy
We may update this Cookie Policy from time to time to reflect changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this page specifically to stay informed about our use of cookies.